I’m starting to believe in 8K TVs, and Hisense’s latest move makes me hopeful for an affordable future

The topic of 8K TVs has become complicated over the past few years. At one stage, many brands including LG, Samsung, Sony, TCL, and Hisense jumped on the 8K TV bandwagon, embracing the new technology in an attempt to future-proof their TVs. So, if 8K TVs were meant to be the next big thing, what happened?

The main factor is price. You’re often paying double for one of the best 8K TVs compared to a 4K equivalent, For example, Samsung’s 2024 flagship 8K TV, the Samsung QN900D, is roughly $4,999 / £4,999 / AU$6,499 for the 65-inch model. The Samsung QN95D, its 4K equivalent, is £2,899. (The QN95D is a UK-only model, and its US/Australia price would roughly be $2,699 / AU$4,099). Also, there’s the ongoing lack of available 8K content, with a limited number of YouTube videos being the exception. As a result of these factors, 8K TVs lost popularity amongst consumers and companies began to move away from the tech. 


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